Owning a franchise has become an increasingly popular career path for a wide swath of people: college graduates who want to work for themselves, people leaving the corporate world for a job they have more control over, baby boomer retirees starting a second career, and experienced franchisees looking for a better business model, are all in the mix.
Those looking to enter the world of franchising in a lucrative industry should consider a pizza franchise.
Pizza Popularity Continues to Rise
Pizza consumption in the U.S. rose to its highest level in the last four years, nearly doubling from 26% to 41% the past two years. This shows the pizza industry has been full steam ahead. However, independents have been lagging behind franchises. In fact, independents now comprise 55% of America’s pizza restaurants but bring in only 42% of the sales. Signs indicate continued growth for franchises, bolstered by online ordering technology and third-party delivery options.
In addition, according to a Gallup poll, 91% of people eat pizza at least once a month, making it one of America’s most popular foods. Children tend to prefer pizza over chicken or hamburgers. It’s a predictable business, in general, and when you open a store with good product and good service, you’re bound to succeed.
Always Room for Innovation and Convenience
Opening a business that delivers food that is in high demand ensures that there is a market for what you have to sell. That’s one of the reasons there are so many pizza chains. Even with so many options available, there’s room for innovation, whether that means up-to-date technology, a centralized supply chain, or offering Flavored Crust®.
Once considered restaurant food, pizza is now one of the most purchased to-go foods. America is a convenience-oriented society, and pizza has long been established as one of the best foods to run out and pick up.
A Proven Business Model with Scalable Systems
Pizza production is easy to scale and pizza franchises are extremely systemized. Food sourcing, staffing, marketing, technology, and just about every part of a successful business is available in a pizza franchise. Successful businesses are built on efficiency and consistency, and pizza franchises have had decades to develop and test their systems. Pizza franchises are often the most operationally advanced franchises.
Multi-Unit Opportunities Increase Revenue and Profits
Many pizza franchisees are multi-unit operators, which offers even more opportunity for making money. Once you learn the business, opening a second or third location is easier. Multiple locations increase revenue and profit margins by sharing resources across all units.
All of these factors combine to make a pizza franchise one of the best investments you can make. It might just be the career path you’ve been looking for.
Resources:
http://www.pmq.com/December-2016/Pizza-Power-2017-A-State-of-the-Industr...
